Boss Signature, the cult of Hugo Boss men's fragrance, celebrates its ten years. For the occasion, offered a perfume bottle collector (on sale from 15 September) and a new advertising campaign.
The time to read this brief, about 6 bottles of Boss Signature have been sold. Since its launch ten years ago, the famous perfume from Hugo Boss has sold nearly 50 million copies worldwide, a bottle sold every 9 seconds. The reasons for this success? Boss Signature has distinguished itself by introducing for the first time in a vanilla flavor composition of a male juice. Ten years later, to celebrate this success, Boss Signature facelift: a new advertising campaign but also a new bottle collector elegant design.
A sensual and emotional masculinity
Next fragrance, Boss Signature remains true to himself. The scent, always modern, emerging self-confidence and masculinity emphasizes sensual and emotional. Top note, all begins with a fruity and sparkling citrus notes of juicy apples, seasoned with cinnamon sugar. Geraniums, called "the pink male" dominate the heart note and warm spicy floral, spiced with a pinch of cloves and moss accents. Basically, the scent of wood, cedar blend with notes of scorched and delicious olive wood giving the fragrance a touch of masculinity.
Boss signature Collector's Edition
Creation date: 1998 - 2008
Olfactory family : woody
Subfamily smell: spicy
Top note : apple, cinnamon, citrus
Heart notes: geranium, clove
Background note: olive wood, cedar, perfume, vetiver
